Why would you solve a problem that does not exists?

Why would you solve a problem that does not exists?

Why would you solve a problem that does not exists?

“Makarand, I am so excited. As I discussed with you last week, I have been busy all week thinking about the solution I would like to build.” Yash was bubbling with ideas as we walked into our favorite coffee shop for the breakfast.

“My new year resolution has given me great strength. Now there is no one stopping me.”

“Sounds like a plan Yash. Good that you finally made the decision. You have many ideas; how will you pick the one to start with?”

“That is a struggle. I am about to pick up a cool idea where an innovative solution can be built within no time.”

“Great, look for something which can be sold to at least three paying customers, even before you start building the product.”

Strange as it may sound, the solution that one builds, must solve a real-world problem. The problem must be important enough for the customer to pay for solving it. And yes, one customer is not enough, the solution should address a wider market so that the opportunities are plenty.

After all, Why would you want to solve a problem that does not exist?

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