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What would you prefer to be, systematic or creative?

“Never confuse motion with action.” —Ernest Hemingway   “I am a creative person, I need the freedom to innovate.” A comment from a developer caught my attention. We were talking about working in a systematic way, and following certain development guidelines and processes.   Sometimes there is a conflict between innovation and processes. Processes are considered to be bounded, whereas creativity is boundless.   “I...

Great Customer Experience is everything. Ace it!

Consider a scenario where you need to walk into a supermarket to buy a pack of cookies. You would just go to the salesperson and say - “Pepperidge farm Montauk soft chewy cookies, pack of 6.", and end of the conversation. Now, consider the same scenario while you attempt to order the same pack of cookies from the web with a...

Why the Retailing in Shopping Season 2021 will be different, even from 2020?

In 2020 many businesses pivoted to make quick changes for survival. There was a rush towards multiple contactless shopping mechanisms, online shopping. For retailers, in 2020 the focus was on survival rather than growth. Customers were not stepping out because of the fear and then-unknown nature of Corona. Everybody preferred shopping from the comforts of their home. Retailers who could...