Author - Manjiri Ranade

Is the Old way or New way better?

“Manjiri, the client wants these reports urgently. They have an important meeting with the investors. They have come up with an interesting angle to present their case and need the reports done just right to strengthen their argument.” “this visualization is interesting. We could use the new visualization tool that is capable and feed the data through the data lake...

5 good work habits that will set you apart

It is November 21st. The yearend is approaching fast. It’s the time when everyone is publishing lists. Trends for the future, top ten things to watch out and so on. I am going to take this opportunity and make a list of top five habits that have helped me over the years. Build a framework of concepts in your...

5 ways to Improve Team Productivity

“I had told you to send minutes as soon as the meetings were over, why did you not do it?” “You say that Sam had asked you to do it that way, but how can you prove it?” “What was the testing team doing? How did they ok this build?” The questions were flying fast, the meeting room had gone silent, the...

Customer retention and upselling

Getting new business from satisfied existing customers is easier than hunting for totally new customers. How can data help you in looking at #customerretention and preventing the churn? There are many aspects of the customer experience that decide whether the customer is a happy customer and the one who would return. Data helps you measure how each aspect is working, which aspects are important...

The Art of Storytelling through Data

“This meeting is very important for us. We need the further budget to continue this project.  The presentation has to be solid and impressive. Make sure you add some colorful charts – pie charts to it” I have heard the business guys making this kind statement a number of times. This is not the right way to use the data. To...

Delegating can make you a better leader

“‘You need to make yourself redundant in your current job, to take up a higher job’, ‘ Learn to delegate!’ everyone says the same thing. I know you are going to give me the same gyan.” My colleague was totally frustrated when I went to ask her to come for a cup of coffee with me. “Delegation has created...

Can data science help insurance to gain a competitive edge

Insurance is one of the largest industries globally, in terms of investments, returns as well as its social role in covering risks. As the insurance sector works on investment and returns and also is about risk management, needless to say it has tons of data available, and traditionally uses statistical models for risk assessment and deciding premiums and so on. This...

The importance of customer segmentation in business succession

The key criterion for any business to be successful is knowing your customers well. Knowing them well even before they become your customers.  The organizations work hard to identify their target audience. Customer segmentation is very useful in Taking the decision about where to place your advertisements, what content to use, to use the marketing budget effectively Defining the customer...

The importance of data analysis in business

The data always tell a story, it needs to be heard correctly and without bias. Many a times the decision makers want the data to corroborate the conclusion that they have already reached. Some others tend to just discount the outcomes, as “Ah this is obvious or just common sense. We don’t need Big data to know this.” Both these...

The evolution of data in the insurance industry

The insurance industry has always relied on historical data to assess potential risks. With the advent of digital technologies, the industry has a lot more touch points with the customer and processes that can be tapped into to gather a lot of data. Along with historical data, the insurers also have access to a huge amount of real-time data. Both...